Grief Used To Sell Hamburgers:  Right or Wrong?

Complaints against a McDonald’s ad in the U.K. featuring a bereaved boy asking about his deceased father has caused the corporation to pull what critics called an insensitive ad.  What do you think?  Is childhood bereavement a taboo for advertisers? Or an opportunity to raise public awareness of the issues of grief in childhood?

Check it out and leave your thoughts :

Posted by Larry M. Barber, LPC-S, CT author of the grief survival guide “Love Never Dies: Embracing Grief with Hope and Promise”  available online at Amazon, Barnes & Noble or

The grief survival guide is also available in Spanish as “El Amor Nunca Muere: Aceptando el Dolor con Esperanza y Promesa” on

Larry is the director of GriefWorks, a free grief support program for children and their families in Dallas TX



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